Is there a future for craft cannabis?
In the beer market, retail dollar sales of craft increased 8%, up to $26.0 billion, and now account for more than 23% of the $111.4 billion U.S. beer market. (source: Brewers Association) Look in any large alcohol outlet and you’ll find a LOT of craft brands. And in different geographies you’ll find different craft brands. People want craft.
“Premiumization” is the most significant trend influencing the European alcoholic drinks market. That has led to an explosion in the number of craft producers and brands in almost every category. People want premium craft.
In my opinion, there is a big future in craft cannabis. Flower, extracts, edibles, all of it. With extracts being the fastest growing segment (largely due to vape pens), craft growers who produce high-quality, high-purity extracts will have a leg-up on those who stand on flower alone. Medxtractor craft-scale extractors target the craft grower and we fully expect to be a worldwide leader in this category.